She was then, and is now an award-winning author, poet storyteller and public speaker, Kaitlin presents on the intersections of spirituality and identity and how that shifts throughout our lives.
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In this episode, we're revisiting a conversation Pierce and I had with Kaitlin Curtice. In the meantime, we're resharing some of our most disruptive episodes of the past. We're still gonna be concentrating on finding those divine encounters in everyday life, because honestly we could all used to have a bit more love, disrupt our lives, right? We're excited about bringing new stories of disruption to you beginning next month, August of 2022. Happy summer! Here at the compass podcast, we're making plans for new episodes and a bit of a different feel for the podcast. This is the compass podcast where we try to disrupt your every day with divine moments.
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Our design team redesigned the restaurant’s website, expanding the limited content to include press highlights, complete food and beverage menus, and links to social media outlets.
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The marketing strategy was a two-pronged approach centered on building the brand’s online presence and its consumer relationships. Taqueria del Sol was pitched for national and local dining guides and “Best Of” issues, as well as for coverage of the restaurant’s menu items and concept as a whole.
TAQUERIA DEL SOL TV
Within the local and national markets, pitching efforts were tailored to highlight Chef Eddie Hernandez in profile pieces, recipe features and on-air TV demos. Green Olive Media crafted a targeted press list of food/beverage and lifestyle writers across the nation. The communications team took the brand book and focused on increasing brand recognition in the national food and beverage community, as well as increasing brand awareness and loyalty among the Georgia community and visitors. An integral first step, a brand book is vital for consistently and succinctly defining the brands’ messaging, tone, personality and visual identity.
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Green Olive Media’s design and communications teams’ first action was to craft a cohesive brand book.